GoZone WiFi & Wi-Fi NOW Partner to Promote the Use of World-class Wi-Fi Analytics Everywhere
The world’s leading Wi-Fi industry media and advisory organization Wi-Fi NOW is teaming up with St. Petersburg, Florida-based Wi-Fi analytics experts GoZone WiFi to promote the adoption of world-class Wi-Fi analytics everywhere. The responsible use of data gleaned from venue Wi-Fi services is an increasingly important source of insight into consumer behavior. GoZone WiFi becomes Wi-Fi NOW’s official Wi-Fi analytics partner for 2020. “There are precious few companies who offer the right tools and really know how to extract value from Wi-Fi analytics, and we believe GoZone WiFi (GoZone) represents this industry’s most comprehensive vendor-independent option right now. As Wi-Fi begins to conquer more territory with Wi-Fi 6 and new 6 GHz bands, the value of Wi-Fi analytics as a source of marketing data will increase,” says Claus Hetting, CEO & Chairman of Wi-Fi NOW.