ACCOUNT-BASED MARKETING TACTICS TO STAY AHEAD OF THE GAME

ABM -- one of the biggest buzzwords in the digital marketing world. A significant component in the marketing strategy, that took the pillars of marketing to its prime. And it still remains to be a continued success! 2018 was a fantastic year in terms of demand generation and ROI, companies that implemented ABM saw phenomenal results with more competition and larger growth goals. The result of advanced tech combined with brilliant minds turned out to be a huge success, which means that marketers are increasing their reliance on ABM.

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Performanta (Pty) Ltd

Assisting the business community to address, respond and especially to prevent Information Security problems. Our approach does not limit us to a specific technology or technological solutions. Our methodologies and processes are exclusively designed and proven to complement your existing business processes. We strive to offer you the opportunity to focus on your core business, with the confidence that our trusted information security solutions work. We deliver security technologies, solutions and services that empowers the business community.

OTHER ARTICLES
5G

Time for telcos to step up on 5G app collaboration opportunities for consumers

Article | September 28, 2023

The path to offering 5G rich apps for consumers is complex, especially in terms of both investment versus straight collaboration (with less risk). Even the telco behemoths are trying to get this right. But Omdia has identified six ways operators can participate in 5G rich apps development. One refreshing initiative sees telcos partnering with other telcos to lower barriers to entry to XR content via the Global XR Content Telco Alliance.

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Data Center Networking

Protection Vs. Privacy: Challenges of Mobile Device Management

Article | July 5, 2023

Digital liberation has opened up several avenues for businesses. The current scenario is a bright example of how a remote or hybrid work model seamlessly became a norm, establishing digital workspaces, including laptops and PCs. But this has also led companies to deal with a lot of challenges in managing their enterprise mobility. Whether it is the security or Bring Your Own Device (BYOD) to the user experience or migration, Mobile Device Management (MDM) plays a significant role in digital transformation. PROTECTION VS. PRIVACY: THE PROBLEM WITH (MDM) – INTRODUCTION Mobile device management pertains to software solutions and reliable practices that enable companies to easily manage and obtain wide-ranging mobile devices in compliance with corporate guidelines. In addition, the MDM functionality addresses the security of devices and data, management of devices, and configurations. Essentially, MDM as security is an element of an enterprise mobility management solution that integrates a clustered set of tools to secure and manage mobile apps, BYOD devices, content data and access, configurations, risk management, software updates, and application management. MDM allows a single-interface control over all connecting devices, enabling each device registered for corporate use through the MDM software to be easily monitored, managed, and controlled as per organizational policies. “It’s clear that our network is better protected. We have solved our BYOD issues and can rely on great support via e-mail, phone, or Skype.” - Raymond Bernaert, IT Administrator at ROC Kop van Noord, the Netherlands However, when it comes to an understanding, this technology is of utmost importance to consider the key challenges that companies face regarding protection vs. privacy of mobile device management. Key Challenges MDM solutions are built to improve visibility and secure better control into an end user’s mobile device activity. However, unrestrained tracking of the device’s activities poses a huge threat to the end user’s privacy. For instance, the mobile device management solution may track real-time location and browsing detail. The information exposes employees’ data and usage habits beyond the employer’s device management and security needs. Moreover, as the mobile device market expands, employees choose devices from various brands and platforms, which companies extend support and manage; nevertheless, unanticipated security issues with a specific platform and software version could emerge at any point. Thus, executing the entire process without compromising the end-user convenience. Now, let’s check out some of the most common mobile device management challenges. Security Using numerous devices and endpoints could potentially increase the risk of hacking. This is because, for hackers, it would be a lot easier to exploit the endpoints. And, no wonder mobile device security is one of the fastest-growing concepts in the cybersecurity landscape today. Incorporating mobile devices under the umbrella of mobile device management would be helpful to bridge the vulnerable gaps and prove to firmly manage the entire digital fleet, including mobile phones and PCs. In addition, this will increase up-time significantly and containerize the personal data from corporate data. The Privacy Issue Though MDM solution helps organizations obviate data breaches, they also open up doubt and questions regarding employee privacy. This is because various MDM tools allow employers to monitor the entire device’s activities, including personal phone calls and web activity, at any point. Subsequently, this empowers the IT team to command control in corporate security, whereby they perform many such remote actions, which harm the employees’ privacy. Organizations over the years have used mobile device management solutions with the intent to put BYOD in place. When an enterprise enables BYOD, employees use their devices to access data to help achieve the tasks. With the intent to secure the endpoints, companies choose MDM as their key solution and take control over the entire mobile device, but with that comes the potential for abuse. So, naturally, there is an unwillingness among employees to get MDM installed on their devices. Network Access Control (NAC) The sudden surge in digital workspace culture has also brought in additional complications with varied mobile devices. It is crucial to ensure the team has access to all the apps and corporate data they need. However, it is also important to note that there should be a check on direct access to the data center. One of the core elements for enterprise mobility is network access control (NAC). NAC scrutinizes devices wanting to access your network and it carefully enables and disables native device capabilities distinctly. With designated devices getting connected to the network as per resource, role, and location, it is relatively easy for NAC to ascertain their access level based upon the pre-configured concepts. User Experience It is essential to consider the end-user experience while managing mobility as it often becomes a big challenge. Therefore, a successful mobile device management structure lies mainly in creating a satisfying user experience. A company that uses various devices and has extensive BYOD users may find VMware Workspace ONE or MobileIron effective. However, if the enterprise is all Apple iPhones, the ideal enterprise mobility management would be Jamf Pro, an Apple-only EMM. A single sign would be a perfect method to get into the virtual desktop to ensure efficiency for the remote workers. Moreover, it won’t ask you to sign into different applications separately. Sturdy enterprise mobile device management is an absolute necessity to have a hassle-free experience. Let’s cite the example of this case study, where ‘The Department of Homeland Security (DHS) Science and Technology Directorate’ (S&T) initiated the Next Generation First Responder (NGFR) Apex program to assist tomorrow’s first responder in becoming protected, connected and aware. DHS S&T held a series of NGFR Integration Demonstrations to incrementally test and assess interoperable technologies presently at the development stage. These demonstrations have changed from tabletop integration to field exercises with partner public safety agencies incorporating increasingly complex technology. The NGFR- Harris County OpEx included 23 varied DHS and industry-provided technologies involving six Internet of Things (IoT) sensors, five situational awareness applications and platforms and live-stream video feeds. Additionally, Opex technologies also integrated body-worn cameras and real-time data aggregation and access across numerous agencies. In a nutshell, this case study identifies and explains the mobile device management (MDM) solutions that provided an application-level cybersecurity evaluation and remote device management. The Opex addresses how nationwide public safety agencies could utilize MDM to enhance the operational deployment of new devices and applications. Final Words There are surely both pros and cons involved in mobile device management. Over the years, the BYOD program has turned out to become a norm in corporate culture. In addition, the use of personal devices has significantly surged due to the gradual increase in remote and hybrid work models. Thus, many believe that the MDM solution is naturally aligned with BYOD. However, the fact is, a perfectly planned BYOD policy is the only way to ensure clarity. Having no policy in place will expose a firm to the so-called ‘Shadow IT’ as users will circumvent the IT infrastructure working from their mobile devices. Though the breach of privacy is likely, the policy can be tailored based on the company’s needs. The IT security is adequately maintained and protected and strikes a balance between protections vs. privacy in mobile device management. Frequently Asked Questions What can mobile device management do? Mobile device management keeps business data safe and protected and secures control over confidential information. MDM also exercises its power to lock and remove all data. This is the capability that sustains the device’s security. What are different mobile management tools? With the introduction of Bring Your Own Device (BYOD), several enterprise mobility management tools have also been inducted into MDM. To name a few, some of the prominent MDM tools are Miradore, Citrix Endpoint Management, and SOTI Mobicontrol. { "@context": "https://schema.org", "@type": "FAQPage", "mainEntity": [{ "@type": "Question", "name": "What can mobile device management do?", "acceptedAnswer": { "@type": "Answer", "text": "Mobile device management keeps business data safe and protected and secures control over confidential information. MDM also exercises its power to lock and remove all data. This is the capability that sustains the device’s security." } },{ "@type": "Question", "name": "What are different mobile management tools?", "acceptedAnswer": { "@type": "Answer", "text": "With the introduction of Bring Your Own Device (BYOD), several enterprise mobility management tools have also been inducted into MDM. To name a few, some of the prominent MDM tools are Miradore, Citrix Endpoint Management, and SOTI Mobicontrol." } }] }

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Network Infrastructure, Network Management

Edge use cases need a 5G and beyond user plane

Article | July 27, 2023

Emerging virtual and hybrid private 5G solutions are enabling communication service providers (CSPs) to address a large number of new consumer and enterprise edge use cases. Each of these edge use cases will require a specific network deployment model and edge user plane connectivity. That’s why we’ve designed our 5G edge user plane to tackle five distinct key capabilities: support of flexible network deployments, 3GPP dual-mode support, integrated Gi LAN services, integrated probing with edge analytics and edge exposure enablement. Let’s dive into this blog post to learn how the powerful 5G edge user plane is unlocking new 5G edge use cases. How technological innovation creates value and benefits society has always interested me, influencing my work as a mobile network technologist and sales professional. Since mobile data was introduced in late 90s, both mobile network technology and mobile consumer use cases have evolved enormously. Indeed, a rapid increase in connectivity speed and the introduction of smartphones have pushed the market to adopt mobile web and video and create thousands of new applications. However, sometimes ‘killer use cases’ require both business case and application ecosystem maturity. One example is video conferencing, one of the key services 3G was designed for but was only introduced when the over-the-top (OTT) vendors disrupted the content provider market and popularized social media. Creation of mobile technology has indeed its own innovation cycles and research feeds and therefore can't depend on market pull, but you can draw the conclusion that the time to value greatly benefits when the broad business and technology ecosystem in the value chain collaborate and co-create solutions. Precisely, what’s really exciting about 5G is that it coincides with the maturity of other two disruptive technology enablers for end applications: artificial intelligence (AI) and cloud edge computing. It also comes at a moment when there’s both an urgent need and huge financial support to digitalize society and industry. In fact, more than ever, we are witnessing a close collaboration between technology and business ecosystems. Over the past few years, there have been a large number of public-private consortiums to feed service requirements into 5G standards, explore and validate the value of 5G technology. For example, just to name few, the 5G alliance for connected Industries and automation (5G-ACIA) or European 5G infrastructure Public Private Partnership (PPP) projects. For years, 3GPP standards have been preparing to define advanced 5G connectivity solutions for edge computing and vertical digitalization use cases. In addition, all sorts of consumer and enterprise edge applications are being developed at the same pace in many areas such advanced video processing, AI analytics, immersive gaming, smart grid applications, automated guided vehicles (AGVs) controls or industry automation. The edge ecosystem is particularly complex and involves different players. One key pillar is the wireless connectivity service CSPs offer. 5G-ACIA introduced the concept of virtual private and hybrid private 5G solutions, two emerging solutions that CSPs are exploring to complement their private 5G network offerings. Such solutions allow CSPs to leverage their existing public networks and offer new services in an agile and cost-effective manner using new 5G capabilities such as network slicing. In order to address edge use cases, virtual and hybrid private 5G solutions need to bring the user plane connectivity to the edge by deploying 5G edge user plane functions. The 5G edge user plane supports flexible network deployments One key learning from industry experimentation with 5G is that each use case brings a unique combination of connectivity requirements, in terms of end-to-end performance (uplink and downlink latency, jitter, packet loss and throughput), data privacy and security, robustness, wide vs local area coverage and mobility. Latency and security requirements drive the selection of the edge location, which can be the enterprise premise, CSP access or regional data center or even the extended public edge such as content delivery networks (CDN) content provider or a hyper cloud provider’s (HCP) edge data center. For example, a mobile gaming application can be located in the CSP regional data center or HCP edge, whereas video processing and AI for a factory automation application is located on the factory premise. Also edge distribution can be accounted by CSP for those use cases which produce significant amount of data such as fixed wireless access (FWA) to optimize backhaul costs. Ericsson has a vast experience supporting and driving the ecosystem to realize time critical communication use cases at scale and has conducted detailed latency analysis for different type of deployments. The RAN deployment needs to be carefully planned according to the specific use case performance characteristics. Some use cases can be achieved with existing macro RAN environment -4G or non-standalone 5G-, with macro RAN standalone 5G with or without dedicated quality of service (QoS) profiles or even may require network slicing to partition macro RAN. In contrast, some other use cases will need dedicated RAN deployments. In addition, most use cases will benefit from a dedicated edge user plane function, as it provides a higher level of performance and robustness. In summary, the concrete edge use cases to be offered and CSP’s own solution preferences drive the type of network solution and deployment, which can be a private 5G network, a virtual or a hybrid 5G private network using existing macro or dedicated RAN, with or without network slicing. The edge 5G user plane function should allow for such deployment flexibility and enable the different edge use cases characteristics. Ericsson Local Packet Gateway (LPG) addresses this by: Supporting any access technology, radio deployment model and RAN vendor Seamlessly integrating with Ericsson’s existing dual-mode 5G Core. which is prepared for slicing, efficient routing to edge (also called edge breakout) and advanced QOS and many other 5G edge features described in more detail in next section. Supporting a fast time to service, deployment simplicity and a very low footprint enabling deployment at scale in any type of edge location, up to on enterprise premises. See our previous LPG 5G edge user plane: key requirements for success for details. Providing a high level of robustness and failure resilience by means of a cloud native user plane application designed for high availability and fault resilience, support of geo-redundancy and support of 3GPP control plane and user plane split (CUPS) interface which can be deployed in full mesh with multiple control planes. User plane can also be deployed as a dedicated function within a slice to secure further characteristics and isolation or as a shared function for various slices. 5G edge user plane should enable transition from 4G to more sophisticated 5G connectivity Most of CSPs are embracing edge opportunities. They are viewing the opportunities as an evolution of their existing offerings rather than a revolution, meaning existing 4G enterprise use cases will still need to be supported for some time as the ecosystem matures to support time-critical communications type of use cases. This means 5G edge user plane should be dual-mode and support such a wide breadth of technology. 5G edge user plane should support both 3GPP compliant serving/packet gateway user function (S/PGW-U) and user plane function (UPF) and evolve with advanced UPF features for time-critical communications, such as more stringent end to end QoS and transmission robustness for ultra-reliable low latency communications (URLLC) or Ethernet connectivity for advanced edge industrial use cases. It should also support 5G peak rates and do not degrade use cases performance characteristics. It should also support dynamic edge routing solutions which are efficient, deployable by multipurpose terminals and mobility proof such as dynamic network slice selection which is preferrable to UPF as uplink classifier as starting solution until standardization evolves. 5G edge user plane should work in conjunction with the CSP’s dual-mode core system, which supports dynamic slicing orchestration, dynamic slice selection, ultra-reliable low latency communications and advanced 5G edge connectivity features such as different service continuity and user plane re-anchoring modes depending on mobility and application resilience needs. Ericsson’s dual-mode 5G Core with Local Packet Gateway provides such advanced 5G connectivity in a pre-verified manner. In fact, the Ericsson Local Packet Gateway Cloud Native Function (CNF) is based on the same software as the Ericsson Packet Core Gateway (PCG), the market leading cloud-native user plane, which is deployed in 5G live networks today. Such deployment flexibility in edge user plane allows CSP to offer distinct use cases. For example, CSPs can offer mobile gaming service by deploying a cloud virtual reality (VR) gaming center application in their regional data centers. Connectivity with guaranteed low latency QoS can be provided by a dedicated 5G network slice with the dedicated Ericsson Local Packet Gateway, deployed close to the gaming application and connected to the CSP’s existing central core network. The mobile gaming application can use a portable device such as VR glasses or use a multi-purpose smartphone or tablet that supports dynamic slice selection. CSP can reuse their existing public network and macro 5G RAN. As another example, CSP can offer 5G edge connectivity to factories or logistic centers for augmented reality (AR) quality inspection. The AR application is deployed on the factory premise and needs an ultra-reliable and low-latency QoS connection to process in real time all the factory images. This is provided by a dedicated Ericsson Local Packet Gateway with ultra-reliable low latency QoS and redundant configuration being deployed on premises. Edge use cases will require user plane services beyond 3GPP There is a set of non-standardized user plane functions deployed in today’s networks (also called GI/N6 LAN functions) for mobile broadband service that would be also relevant for edge use cases. These functions can be categorized as: Traffic acceleration and optimization of access resources e.g., transport layer optimizers or advanced video traffic shapers Network services e.g., carrier grade NAT devices or external load balancers Service aware traffic monitoring and enforcements needed to realize customized CSP charging data plans or comply with some country regulatory such as content filters Network security functions protecting CSP infrastructure and UEs of security attacks such as subscriber firewalls or distributed denial (DDoS) mitigation systems, and Service chain policers and forwarders to chain and offload these GI/N6 LAN functions. Those can be integrated with operator policy framework to compose and program a unique data pipeline which addresses the specific connectivity needs of a given subscriber and application in the context of a certain use case The current GI/N6 LAN market is very fragmented and addressed by many different vendor specific user plane functions. These functions are deployed as separate appliances or virtualized functions, each with their management system, policy integration and cloud orchestration system which significantly increases CSP’s total cost of ownership (TCO) when deploying and managing them. As CSPs start their edge journey they will need to bring some of these GI/N6 functions to the edge. A very simple and cost-efficient strategy to consolidate these functions in one single edge user plane function. This approach is being adopted by Ericsson Local Packet Gateway: it integrates these functions, including advanced integrated Packet Core Firewall, together with the UPF/S/PGW-U functions. This dramatically reduces the TCO and provides a single hop to the end application, which reduces further the latency. Ericsson Local Packet Gateway also allows to compose and tune the set user plane functions applied to a given traffic in one configuration click, which allows to customize the connectivity for each edge use case. Another consideration is that these GI/N6 functions were designed for legacy mobile broadband. This means they will need to evolve to support 5G peak user throughput rates and new 5G segment requirements, e.g., traffic optimizations should focus on optimizing the throughput of uplink transmissions and reducing the overall jitter and latency. Service aware charging models will evolve as 5G gets monetized, security for edge enterprise connectivity will keep evolving as well. Technological innovation in this space is a must for any edge user plane vendor and should be holistic considering the entire ecosystem and end-to-end solution behavior. As one example, edge user plane can leverage 3GPP exposure interfaces for application detection, use collaborative solutions with content providers or RAN to optimize traffic delivery or even adapt traffic optimizations to new end to end rate adaptation mechanisms such as low latency low loss scalable throughput (L4S). Ericsson, as an end-to-end network provider and key contributor to 5G standardization, is working actively in this space. Edge connectivity needs to be monitored and assured CSPs need to monitor, troubleshoot, and assure the edge user plane connectivity. In many cases the CSP organizations dealing with enterprises services have their own analytic and management systems. Those systems need to evolve to provide visibility of the 5G encrypted communication, up to on enterprise premise and without compromising 5G security and provide advanced insights to meet the stringent service level agreements of edge use cases. Example of user plane data feeds are traffic packet and patterns statistics, key performance indicators at transport level or service quality of experience estimates per application, area of interest, slice and subscriber type. CSP analytic use cases will also evolve, meaning network assurance and service experience management use cases will increasingly adopt AI/ML models with distinct and very demanding UP data sets running in parallel. External probing solutions were not designed for these requirements. The cost of evolving and deploying such solutions to thousands of edges is unaffordable. Ericsson Local Packet Gateway addresses this challenge by supporting integrated dual-mode probing capabilities which includes rich, granular data with pre-processed data and advanced data collection profiles avoiding the need of deploying external taps, packet broker and probes at edge. Software probes are a unique Ericsson dual mode 5G Core feature – a feature that’s very popular with our customers for public network and enterprise solutions. CSP will also introduce network data analytics function (NWDAF) function to enable 5G analytics for further 5G automation, new exposure APIs for verticals and data efficiency. An NWDAF can collect edge user plane and public network data to provide real time analytics which can be consumed by the network functions or by the end edge application to improve further the edge connectivity. Example of those analytics are user mobility, network congestion, quality of service, service experience or abnormal user behavior. Ideally, the NWDAF should be distributed at the edge and deployed co-located to the edge user plane for data efficiency, security and lower actuation latency. Ericsson NWDAF supports such distributed and co-located deployment and analytics and can collect pre-standard data from the Local Packet Gateway data until 3GPP rel-18 specifies UPF event exposure. Edge exposure for advanced edge connectivity Exposure through APIs on the edge is becoming increasingly important for CSPs to enable new services, increase their relevance in the 5G ecosystem and become more attractive partners for hyperscale cloud providers, application ecosystems and other players. Edge applications will be able to consume network capabilities and data to provide advanced services and innovate. Data extracted from edge user plane function will be of high value. For example, to determine the exact UE sessions being anchored by a given edge user plane, the actual monitored QoS, etc. Such exposure capabilities in edge user plane allows application to adapt the content delivery or reconfigure dynamically the connectivity, e.g., change dynamically the negotiated QoS or influence edge routing. As mentioned previously, NWDAF user plane analytics can be also exposed for advanced edge use cases. Ericsson is already working with our customers to create new edge use cases using Ericsson Local Packet Gateway and Edge Exposure Server. Stay tuned! Summary: In this blog post we’ve explained the different considerations that need to be taken into account when selecting the 5G edge user plane, and how it enables flexible virtual private and hybrid 4G private solution deployments and address the user experience idiosyncrasy of myriads of edge use cases. The 5G edge user plane has to be small, cost efficient, easy to deploy but still extremely powerful and advanced in terms of dual connectivity and added value features. Ericsson Local Packet Gateway is designed with all these capabilities in mind and integrates seamlessly with existing CSP dual-mode 5G Core, delivering edge use cases was never that easy.

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Did 5G cause coronavirus? Four reasons why ‘dangerous’ conspiracy theory is completely wrong

Article | April 14, 2020

5G is a little higher at 3.4GHz to 3.6GHz, but that's tiny when you consider that microwaves go up to 300GHz. And visible light comes in at a range of around 430THz to 770THz. That's more than a thousand times higher than the maximum microwave – and 100,000 higher than 5G. Dangerous radiation, like UV rays, X-rays and gamma rays are also far higher up the spectrum still. Early theories suggested 5G could lead to cancer – and now crackpots have linked it to coronavirus too. But it's simply impossible for 5G to cause any of these problems. Radiation damages cells by breaking them apart, but 5G microwaves simply lack the power to do this. 5G is a low-frequency radiation, far below infrared and visible light. In fact, it's essential that 5G is low-frequency, because higher frequencies are less useful at delivering mobile signals over large areas. We know that this level of radiation is safe, because otherwise the visible light from our televisions would have killed us a long time ago.

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Spotlight

Performanta (Pty) Ltd

Assisting the business community to address, respond and especially to prevent Information Security problems. Our approach does not limit us to a specific technology or technological solutions. Our methodologies and processes are exclusively designed and proven to complement your existing business processes. We strive to offer you the opportunity to focus on your core business, with the confidence that our trusted information security solutions work. We deliver security technologies, solutions and services that empowers the business community.

Related News

Enterprise Mobility,Mobile OS

MATRIXX Software’s Digital Commerce Platform Available in Microsoft’s Azure Marketplace

MATRIXX | January 27, 2023

5G monetization solutions leader, MATRIXX software, yesterday announced that the MATRIXX Digital Commerce Platform (DCP) is now available on the Microsoft Azure Marketplace, an online store providing software and services to be used with the Azure cloud computing platform. MATRIXX DCP, a cloud native monetization platform gives Communications Services Providers (CSPs) a wide range of monetization options, making it simpler to take advantage of 5G revenue prospects. By installing MATRIXX DCP on Azure Kubernetes Service (AKS), CSPs may take full advantage of the reliable Azure cloud platform's benefits for the vital goal of monetizing new and cutting-edge services. With a no-code, cloud-native, real-time platform, MATRIXX DCP, a 3GPP-compliant converged charging solution, enables telcos to monetize at web scale. With MATRIXX DCP, operators can scale swiftly in the 5G era and beyond, create differentiated digital consumer experiences, and drive innovation. Marc Price, CTO at MATRIXX Software, said, “Multi-cloud deployments are increasingly important for operators around the world, and are defining the next era of telecommunications.” He further added, “MATRIXX empowers our customers to have access to advanced monetization capabilities, wherever they choose to deploy. Microsoft is a trusted cloud ecosystem partner for CSPs, and with MATRIXX DCP in the Microsoft Azure Marketplace, telcos can easily procure and deploy monetization capabilities for emerging services.” About MATRIXX Software Matrix Software provides converged charging and commerce solutions. It’s cloud-native Digital Commerce Platform offers mission-critical, network-grade software that opens new prospects for network monetization. MATRIXX gives service providers the agility they need to quickly build, deploy, and monetize new products and services because to its no-code configuration features. Many of the world’s top IoT players, network infrastructure providers, and communications firms run on the MATRIXX platform. Utilizing business innovation and on-demand customer experience through MATRIXX enables businesses to compete better, produce new revenue, and pursue growth possibilities across markets and verticals.

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Wan Technologies,Wireless,5G

AMD and Viettel Collaborate on 5G Mobile Network Expansion

AMD | December 05, 2022

AMD and Viettel High Tech (Member of Viettel Group) today announced the successful completion of a 5G mobile network field trial deployment conducted by Viettel and powered by AMD Xilinx Zynq™ UltraScale+™ MPSoC devices. As the largest telecom operator in Vietnam serving more than 130 million mobile customers, Viettel High Tech has a rich history of using AMD radio technology with prior 4G deployments and is now accelerating new networks via new 5G remote radio heads. Designed to meet the growing capacity and performance requirements of mobile users globally, the Viettel 5G mobile network is expected to be completed by the end of 2022. AMD is the exclusive radio unit silicon supplier for Viettel’s indigenous 5G radio development. After the successful completion of the first field trial, Zynq MPSoCs are now set to be extended to an additional 300 Macro 8T8R base stations and 900 5G 8T8R Macro radios. The Zynq UltraScale+ MPSoC was also chosen by Viettel for its first-generation 64T64R Massive MIMO radio which is currently being optimized for field trials. Viettel is developing the next generation of radios to also include Zynq UltraScale+ RFSoC devices, to provide industry-leading integration and higher performance. “Viettel is committed to advancing mobile technology leadership by working closely with AMD to incorporate its adaptable SoC technology into our new generation of 5G networks. Going from VHT's history of making 4G BTS, this decision to scale for the growing demands of 5G was based on evaluating various factors including flexibility, simplification, design stability and the experience of engineers.” Nguyen Vu Ha, general director of Viettel High Tech “5G provides new opportunities to offer higher levels of performance, power efficiency and new services along with increased reliability required to meet the growing data demands of cellular networks,” said Yousef Khalilollahi, corporate vice president of APAC sales, Adaptive and Embedded Computing Group, AMD. “We are proud of our close collaboration with Viettel and remain focused on enabling its mobile network to deliver the optimal end-user experience as well as the flexibility to evolve and grow as Viettel’s user base and required bandwidth continue to increase globally.” About Viettel High Tech As the R&D arm of Viettel Group, Viettel High Tech develops full 5G network architecture including 5 layers: Service/App layers, Core layers, Transportation layers, Access layers, Devices; makes Vietnam one of the few countries that can produce 5G equipment. Collaboration with the leading partners is VHT’s strategy. With the desire to experiment, exchange knowledge, further develop diverse fields, VHT is moving to accompany the international high-tech community. About AMD For more than 50 years AMD has driven innovation in high-performance computing, graphics and visualization technologies. Billions of people, leading Fortune 500 businesses and cutting-edge scientific research institutions around the world rely on AMD technology daily to improve how they live, work and play. AMD employees are focused on building leadership high-performance and adaptive products that push the boundaries of what is possible.

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Network Infrastructure,Network Management,Wan Technologies

Verizon continues to deploy 5G Ultra Wideband faster than expected

Verizon | December 06, 2022

Verizon now covers more than 175 million people with their ultra fast, ultra reliable 5G Ultra Wideband service, and will offer nationwide 5G Ultra Wideband in Q1 2023. The ongoing C-Band rollout is a full 13 months ahead of the original schedule, and continues to accelerate. Less than 21 months after announcing the results of the FCC’s C-band auction and after securing early access to an additional 30 markets this year, Verizon accelerated its build plan and surpassed its goal of reaching 175 million people covered by the end of 2022, a month ahead of schedule. “Our customers don’t stand still and neither does our network. Today, more than one out of every two Americans now have access to 5G Ultra Wideband. We know our customers rely on our service every day and we work for them – continuously enhancing, expanding and improving our wireless network. And as proud as I am to have crossed this milestone, I am equally proud of the way we are building our network – with the most advanced technologies, industry leading security, a robust fiber underpinning and a robust and varied spectrum portfolio. We are building this right. We are building this as a platform for innovation for years to come.” Hans Vestberg, Chairman and CEO of Verizon. Verizon’s 5G Ultra Wideband brings power and performance comparable to a wired broadband internet connection to customers’ pockets. With download speeds up to one gigabit per second and the capacity to support data-heavy actions, 5G Ultra Wideband frees people up to do things on the go that many could only do before when connected to their home internet service. This includes everything from downloading huge documents and seamlessly streaming movies in HD audio and video, to playing console quality games and conducting video chats, video conferencing and FaceTime calls with clear sound and video. Verizon customers have much more to look forward to Verizon will continue to build out its 5G Ultra Wideband network using C-band spectrum providing service for millions more customers in the coming months, but Verizon’s engineers are not losing sight of the other critical components that will give customers the most reliable, secure, and robust experience possible on the Verizon network. In addition to providing greater coverage, especially in rural and suburban areas, Verizon will also enhance capacity by activating 100 MHz of C-Band spectrum in many markets, a significant step up from the 60 MHz of spectrum available when deployment first began. Once all of its licensed spectrum is made available, Verizon will have up to 200 MHz of C-Band spectrum deployed in many markets, which will provide exceptional speed and capacity. Complementing the wide coverage of Verizon’s premier C-Band spectrum, Verizon will continue deploying 5G on mmWave spectrum which provides for exponential capacity in areas with significantly dense populations such as venues, stadiums, arenas, airports, major metro areas, office complexes and more. mmWave will also continue to be used for private network deployments when enterprise customers need the fastest, most robust 5G service available for their enterprise applications from wireless manufacturing solutions to connected vehicles to remote healthcare and more. In addition to making 5G more accessible to more people, Verizon will continue focusing on building out the advanced technologies that provide increased security, reliability and customized experiences for customers. Those advancements include fully deploying the 5G core with Verizon’s proprietary cloud platform built specifically for telco workloads, advancing the fiber network to handle exponential increases in data traffic, continuing massive virtualization of the network to add programmability and flexibility into the network, using artificial intelligence to drive reliability and performance, continuing to develop edge computing capabilities to drive down latency, and continuing to advance antenna configurations to drive speed and efficiency.

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Enterprise Mobility,Mobile OS

MATRIXX Software’s Digital Commerce Platform Available in Microsoft’s Azure Marketplace

MATRIXX | January 27, 2023

5G monetization solutions leader, MATRIXX software, yesterday announced that the MATRIXX Digital Commerce Platform (DCP) is now available on the Microsoft Azure Marketplace, an online store providing software and services to be used with the Azure cloud computing platform. MATRIXX DCP, a cloud native monetization platform gives Communications Services Providers (CSPs) a wide range of monetization options, making it simpler to take advantage of 5G revenue prospects. By installing MATRIXX DCP on Azure Kubernetes Service (AKS), CSPs may take full advantage of the reliable Azure cloud platform's benefits for the vital goal of monetizing new and cutting-edge services. With a no-code, cloud-native, real-time platform, MATRIXX DCP, a 3GPP-compliant converged charging solution, enables telcos to monetize at web scale. With MATRIXX DCP, operators can scale swiftly in the 5G era and beyond, create differentiated digital consumer experiences, and drive innovation. Marc Price, CTO at MATRIXX Software, said, “Multi-cloud deployments are increasingly important for operators around the world, and are defining the next era of telecommunications.” He further added, “MATRIXX empowers our customers to have access to advanced monetization capabilities, wherever they choose to deploy. Microsoft is a trusted cloud ecosystem partner for CSPs, and with MATRIXX DCP in the Microsoft Azure Marketplace, telcos can easily procure and deploy monetization capabilities for emerging services.” About MATRIXX Software Matrix Software provides converged charging and commerce solutions. It’s cloud-native Digital Commerce Platform offers mission-critical, network-grade software that opens new prospects for network monetization. MATRIXX gives service providers the agility they need to quickly build, deploy, and monetize new products and services because to its no-code configuration features. Many of the world’s top IoT players, network infrastructure providers, and communications firms run on the MATRIXX platform. Utilizing business innovation and on-demand customer experience through MATRIXX enables businesses to compete better, produce new revenue, and pursue growth possibilities across markets and verticals.

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Wan Technologies,Wireless,5G

AMD and Viettel Collaborate on 5G Mobile Network Expansion

AMD | December 05, 2022

AMD and Viettel High Tech (Member of Viettel Group) today announced the successful completion of a 5G mobile network field trial deployment conducted by Viettel and powered by AMD Xilinx Zynq™ UltraScale+™ MPSoC devices. As the largest telecom operator in Vietnam serving more than 130 million mobile customers, Viettel High Tech has a rich history of using AMD radio technology with prior 4G deployments and is now accelerating new networks via new 5G remote radio heads. Designed to meet the growing capacity and performance requirements of mobile users globally, the Viettel 5G mobile network is expected to be completed by the end of 2022. AMD is the exclusive radio unit silicon supplier for Viettel’s indigenous 5G radio development. After the successful completion of the first field trial, Zynq MPSoCs are now set to be extended to an additional 300 Macro 8T8R base stations and 900 5G 8T8R Macro radios. The Zynq UltraScale+ MPSoC was also chosen by Viettel for its first-generation 64T64R Massive MIMO radio which is currently being optimized for field trials. Viettel is developing the next generation of radios to also include Zynq UltraScale+ RFSoC devices, to provide industry-leading integration and higher performance. “Viettel is committed to advancing mobile technology leadership by working closely with AMD to incorporate its adaptable SoC technology into our new generation of 5G networks. Going from VHT's history of making 4G BTS, this decision to scale for the growing demands of 5G was based on evaluating various factors including flexibility, simplification, design stability and the experience of engineers.” Nguyen Vu Ha, general director of Viettel High Tech “5G provides new opportunities to offer higher levels of performance, power efficiency and new services along with increased reliability required to meet the growing data demands of cellular networks,” said Yousef Khalilollahi, corporate vice president of APAC sales, Adaptive and Embedded Computing Group, AMD. “We are proud of our close collaboration with Viettel and remain focused on enabling its mobile network to deliver the optimal end-user experience as well as the flexibility to evolve and grow as Viettel’s user base and required bandwidth continue to increase globally.” About Viettel High Tech As the R&D arm of Viettel Group, Viettel High Tech develops full 5G network architecture including 5 layers: Service/App layers, Core layers, Transportation layers, Access layers, Devices; makes Vietnam one of the few countries that can produce 5G equipment. Collaboration with the leading partners is VHT’s strategy. With the desire to experiment, exchange knowledge, further develop diverse fields, VHT is moving to accompany the international high-tech community. About AMD For more than 50 years AMD has driven innovation in high-performance computing, graphics and visualization technologies. Billions of people, leading Fortune 500 businesses and cutting-edge scientific research institutions around the world rely on AMD technology daily to improve how they live, work and play. AMD employees are focused on building leadership high-performance and adaptive products that push the boundaries of what is possible.

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Network Infrastructure,Network Management,Wan Technologies

Verizon continues to deploy 5G Ultra Wideband faster than expected

Verizon | December 06, 2022

Verizon now covers more than 175 million people with their ultra fast, ultra reliable 5G Ultra Wideband service, and will offer nationwide 5G Ultra Wideband in Q1 2023. The ongoing C-Band rollout is a full 13 months ahead of the original schedule, and continues to accelerate. Less than 21 months after announcing the results of the FCC’s C-band auction and after securing early access to an additional 30 markets this year, Verizon accelerated its build plan and surpassed its goal of reaching 175 million people covered by the end of 2022, a month ahead of schedule. “Our customers don’t stand still and neither does our network. Today, more than one out of every two Americans now have access to 5G Ultra Wideband. We know our customers rely on our service every day and we work for them – continuously enhancing, expanding and improving our wireless network. And as proud as I am to have crossed this milestone, I am equally proud of the way we are building our network – with the most advanced technologies, industry leading security, a robust fiber underpinning and a robust and varied spectrum portfolio. We are building this right. We are building this as a platform for innovation for years to come.” Hans Vestberg, Chairman and CEO of Verizon. Verizon’s 5G Ultra Wideband brings power and performance comparable to a wired broadband internet connection to customers’ pockets. With download speeds up to one gigabit per second and the capacity to support data-heavy actions, 5G Ultra Wideband frees people up to do things on the go that many could only do before when connected to their home internet service. This includes everything from downloading huge documents and seamlessly streaming movies in HD audio and video, to playing console quality games and conducting video chats, video conferencing and FaceTime calls with clear sound and video. Verizon customers have much more to look forward to Verizon will continue to build out its 5G Ultra Wideband network using C-band spectrum providing service for millions more customers in the coming months, but Verizon’s engineers are not losing sight of the other critical components that will give customers the most reliable, secure, and robust experience possible on the Verizon network. In addition to providing greater coverage, especially in rural and suburban areas, Verizon will also enhance capacity by activating 100 MHz of C-Band spectrum in many markets, a significant step up from the 60 MHz of spectrum available when deployment first began. Once all of its licensed spectrum is made available, Verizon will have up to 200 MHz of C-Band spectrum deployed in many markets, which will provide exceptional speed and capacity. Complementing the wide coverage of Verizon’s premier C-Band spectrum, Verizon will continue deploying 5G on mmWave spectrum which provides for exponential capacity in areas with significantly dense populations such as venues, stadiums, arenas, airports, major metro areas, office complexes and more. mmWave will also continue to be used for private network deployments when enterprise customers need the fastest, most robust 5G service available for their enterprise applications from wireless manufacturing solutions to connected vehicles to remote healthcare and more. In addition to making 5G more accessible to more people, Verizon will continue focusing on building out the advanced technologies that provide increased security, reliability and customized experiences for customers. Those advancements include fully deploying the 5G core with Verizon’s proprietary cloud platform built specifically for telco workloads, advancing the fiber network to handle exponential increases in data traffic, continuing massive virtualization of the network to add programmability and flexibility into the network, using artificial intelligence to drive reliability and performance, continuing to develop edge computing capabilities to drive down latency, and continuing to advance antenna configurations to drive speed and efficiency.

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